JAEGER-LECOULTRE To Launch Rendez-Vous Night & Day Tribute to Cinema During Shanghai Film Fest
Jaeger-LeCoultre will host a gala dinner during the opening of the Shanghai International Film Festival on June 16 at which a charity auction will be held to contribute to the restoration of classic Chinese films, as well as a themed exhibition that embodies the brand’s spirit at the Expo I-Pavilion.
The Jaeger-LeCoultre Glory to the Filmmaker Award, initiated with and for the Venice International Film Festival, will debut in China, honouring pioneer filmmakers who have made breakthroughs in Chinese cinematics. With its pledge of authenticity and long pursuit for fine watchmaking at heart, Jaeger-LeCoultre celebrates its 185th anniversary while paying tribute to the art of filmmaking.
The 21st Shanghai International Film Festival joyfully coincides with the 185th anniversary of Jaeger-LeCoultre.. At the 15th Shanghai International Film Festival 6 years ago, Jaeger-LeCoultre launched the Rendez-Vous collection. This year, the Rendez-Vous Night & Day Tribute to Cinema, created for this unique anniversary, will make its appearance at the exhibition during the festival. The Rendez-Vous Night & Day Tribute to Cinema is a limited edition of only 100 pieces comprised of a rose gold case set with diamonds. The elegant white dial highlighted with a dash of red at the Night & Day indicator, a replica of tender lights caressing your wrist. The timepiece not only manifests the fine watchmaking craftsmanship but perfectly incarnates femininity.
At the exhibition, guests will also have the chance to appreciate the brands’ new collection Jaeger-LeCoultre Polaris, together with the Master and Reverso collections.