Published on : Wednesday, May 23, 2018
Airbnb’s lead regional policy manager Carlos Munoz said the stats can be channelled in to a more defined marketing strategy for the territory and create a better overall tourism product.
Munoz recently learned how to make cigars while staying at an Airbnb in Havana and is persuading local hosts to grow their listings and show off more of the territory’s offerings by marketing similar adventures.
Looking at recent data, Airbnb’s Munoz said that there have been 840 active hosts recorded in the territory since December, 24,000 guests in the past 12 months and an accumulated $8.3 million in revenue coming in locally from Airbnb rentals. The average stay is approximately four nights, and the average age group is middle and the top arrival city is New York.
Women make up 55 percent of the Airbnb guests territory-wide.
Tags: Airbnb