In a recent move, Ogilvy has appointed Anirban Roy as head of planning, Ogilvy South, with immediate effect. Roy was in Ogilvy Mumbai and comes with 15 years of work experience across mainline and digital in India and APAC (Singapore, Manila).Speaking about the appointment, N. Ramamoorthi, president, Ogilvy South, said, “Anirban’s leadership of our planning group ticks two boxes for us. One, he is from within Ogilvy – so he’s not new to the culture of the agency. Two, he is that rare breed of planner who has worked on both Brand and Digital planning – both crucial to Ogilvy’s Next Chapter transformation.”
Prem Narayan, chief strategy officer, Ogilvy India, added, “Anirban is a true Ogilvy all rounder. He has worked in our Delhi and Mumbai offices. Anirban is a great team player and is one of the finest leaders I have worked with. As Head of Planning, Anirban will partner N. Ramamoorthi, Azaz, Kiran, Tithi and Mahesh. I am sure he will take Ogilvy South to greater heights.”