A Chinese company that manufactured Ivanka Trump shoes and has been accused of serious labor abuses is being celebrated in a blockbuster propaganda film for extending China's influence around the globe.
The state-backed documentary "Amazing China" portrays the Huajian Group as a beneficent force spreading prosperity in this case, by hiring thousands of Ethiopians at wages a fraction of what they'd have to pay in China. But in Ethiopia, Huajian workers told The Associated Press they work without safety equipment for pay so low they can barely make ends meet.
"I'm left with nothing at the end of the month," said Ayelech Geletu, 21, who told the AP she earns a base monthly salary of 1,400 Birr ($51) at Huajian's factory in Lebu, outside Addis Ababa.
"Plus, their treatment is bad. They shout at us whenever they want." With epic cinematography, "Amazing China" produced by China Central Television and the state-owned China Film Group Co. Ltd. articulates a message of how China would like to be seen as it pursues President Xi Jinping's vision of a globally resurgent nation, against a reality that doesn't always measure up.
China's ruling Communist Party recently announced it would take direct control of major broadcasters and assume regulatory power over everything from film and TV to books and news.
As the party deepens its ability to cultivate "unity of thought" among citizens, "Amazing China" demonstrates the scope of China's propaganda machine, which not only crafted a stirring documentary about China's renaissance under Xi but also helped manufacture an adoring audience for it.
The movie, which weaves together extraordinary feats of engineering and military, environmental and cultural achievements, hit theaters three days before China's rubber-stamp legislature convened to amend the constitution and allow Xi to potentially rule China for life.
The star duly noted by IMDb.com is Xi himself, who appears more than 30 times in the 90-minute film.
"Amazing China" presents Huajian as an inspiring example of China exporting the success of its own economic miracle by creating transformative jobs for thousands of poor Ethiopians and sharing China's knowledge, language and can-do discipline to build a new industrial foundation for Ethiopia's economy.
The company is celebrated as a model of the inclusiveness at the heart of a much larger project: Xi's signature One Belt One Road initiative, a plan to spread Chinese infrastructure and influence across dozens of countries so ambitious in scope that it's been compared to the U.S.-led Marshall Plan after World War II.
"In opening to the outside world, China's pursuit is not to only make our lives better, but to make the lives of others better," the narrator says.
In the film, Huajian chairman Zhang Huarong stands before neat rows of Ethiopian workers singing a song about unity, describing himself as a father to his employees, who "like me very much." But four current and former Huajian employees told the AP their wages were so low that they struggled to pay their bills.
They said they had no protective gear, were forced to work 12 hours a day and participate in military-style physical drills, were not permitted to form a union and were regularly yelled at by their Chinese managers.
All that made it hard for them to relate to the inspirational video about Huajian circulated by mobile phone with its sweeping shots of a gleaming factory and a soundtrack that repeats in operatic Mandarin: "Huajian has come, Huajian has come ... holding the torch of hope.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)