Amazon delivers dazzling profits, as well as $20 Prime hike and NFL games

Reuters 

By and Arjun Panchadar

The results showed the broad strength of the company, which has been expanding far beyond shipping packages, the business that has drawn the ire of U.S.

The forecast beat expectations on Wall Street, sending shares up 7 percent to a new record high in after-hours trade and adding $8 billion to the net worth of Jeff Bezos, Amazon's and largest shareholder.

Seattle-based is winning business from older, big box rivals by delivering virtually any product to customers at a low cost, and at times faster than it takes to buy goods from a physical store. It is expanding across industries, too, striking a $130 million deal to stream Thursday night games for the online and working to ship groceries to doorsteps from Whole Foods stores nationwide.

Sales jumped 43 percent to $51.0 billion in the quarter, topping estimates of $49.8 billion, according to I/B/E/S. (Graphic: http://tmsnrt.rs/24gibla)

Amazon's fast ascent has made it a lightning rod for the ire of Trump. Bezos privately owns the Washington Post, which Trump has described as Amazon's "" Bezos has no involvement in coverage, the paper's top has said. Trump has also claimed without evidence that is costing the money and ordered a task force to investigate.

Success is "the best revenge that Bezos can get against the administration for its veiled threats about sales taxes and not paying its fair share," said

Prime, Amazon's loyalty club that includes fast shipping, video streaming and other benefits, has been key to Amazon's strategy. Its more than 100 million members globally spend above average on

The company announced Thursday it will increase the yearly price of Prime to $119 from $99 for U.S. members this spring. The fee hike is expected to add a windfall to Amazon's subscription revenue, already up 60 percent in the first quarter at $3.1 billion.

"We do feel it's still the best deal in retail," Brian Olsavsky, Amazon's chief financial officer, said on a call with analysts. He said the number of items Prime members can get within two days had grown fivefold since the last price increase four years ago.

Despite the surge in shopping, Olsavsky gave credit for Amazon's $1.6 billion profit last quarter to two younger businesses: advertising and

Revenue from third-party sellers paying to promote their products on com was an unusually large bright spot during the quarter, with sales in the category, which includes some other items, growing 139 percent to $2.03 billion. This included $560 million from an accounting change.

"Advertising is an important and very profitable bucket of revenue for and is also growing at a fast rate," said "They are just getting started here."

said it expects operating profit this quarter between $1.1 billion and $1.9 billion, up from $628 million a year earlier. Analysts were expecting $1.01 billion, according to analytics firm

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(AWS), which handles data and for large enterprises in the cloud, won new business and saw its profit margin expand. It posted a 49 percent rise in sales from a year earlier to $5.44 billion, beating estimates.

remains the biggest in the space by revenue, and its stock trades at a significant premium to cloud-rival Microsoft Corp.

Amazon's shares have also outperformed the 500, rising 30 percent this year as of Thursday's market close, compared with the S&P's less than 1 percent decline.

for running on a low profit margin, has still reaped rewards for shareholders as it has bet on new services like voice-controlled and has expanded across continents and industries.

Global headcount was up 60 percent from a year earlier at 563,100 full-time and part-time employees, thanks to a hiring spree and an influx of workers from

The company plans to increase its video content spending this year, Amazon's Olsavsky said, with a prequel to "The Lord of the Rings" in the works. The third quarter will also see extra spending to prepare for the busy holiday season.

is working with and to determine how to cut health costs for hundreds of thousands of their employees.

And it is expanding its outside the United States, particularly in Amazon's international operating loss grew 29 percent to $622 million in the first quarter.

(Reporting by in San Francisco and in Bengaluru; Editing by and Lisa Shumaker)

(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

First Published: Fri, April 27 2018. 09:34 IST