Published on : Thursday, April 26, 2018
The announcement of the new routes, starting from September, comes only months after JetBlue’s biggest California rivals — Southwest and Alaska airlines — unveiled added service from Los Angeles and Orange counties.
Martin St. George, JetBlue’s executive vice president for commercial and planning said that the Los Angeles Basin is the second-largest airline market in the country. The management is this is a natural extension of the overall strategy.
Expanding air service makes sense. The most economic indicators point to higher demand for travel among Americans.
There is a record 965 million domestic and international passengers flew on U.S.-based carriers last year, up 3.4% over 2016.
JetBlue is returning to Ontario International Airport starting September 5th, a decade after the airline pulled out. Although JetBlue is cutting back its service at Long Beach Airport at the same time, the move to Ontario expands JetBlue’s service to a faster-growing market in the region.
The New York-based carrier is returning partly in response to the increasing popularity of the airport that draws travelers from Los Angeles, San Bernardino and Riverside counties. At Ontario, JetBlue is adding a daily nonstop flight to and from John F. Kennedy International Airport.
The passenger volume at Ontario has grown 10% in the first three months of the year to 1.14 million travelers, compared with the same period in 2016. The amount of cargo flown out of the airport has also surged by 16% in the same period, up to 146,000 tons.
Ontario has become more attractive for airlines since Inland Empire governments took control of the airport away from Los Angeles in 2016 and lowered landing fees by 24%. For airlines, the overall cost of flying out of the airport, including the cost of renting terminal space, has dropped 13% since 2016.