Twitter shares jump after earnings beat

  • Earnings per share: 16 cents
  • Revenue: $655 million
  • Monthly active users: 336 million

Twitter shares were up as high as 13 percent before paring gains after the company reported revenue and earnings that beat expectations Wednesday.

Here are the first-quarter earnings and revenue:

  • Earnings per share: 16 cents vs. 12 cents, according to a Thomson Reuters consensus estimate
  • Revenue: $655 million vs. $608 million, according to a Thomson Reuters consensus estimate
  • Monthly active users: 336 million vs 334.2 million, per a StreetAccount and FactSet estimate

It was the company's second profitable quarter. Revenue from the latest quarter was up 21 percent year over year, and the company expects to be GAAP profitable for 2018.

"Our message is really resonating [with advertisers]," Twitter CFO Ned Segal said to CNBC. "Sentiment is much better, the ROI that they are seeing from their advertising on Twitter is much better based on lower cost per engagement and more ad engagement and more ad engagement and that causes them to put more money onto the platform than they might have before."

Jack Dorsey
Deborah Findling | CNBC
Jack Dorsey

Analysts expected Twitter to be profitable due to increasing advertising revenue, especially due to digital advertising budgets increasing as marketers shift money over from television.

"Video is now more than half our ad revenue," Segal said. "This is the second quarter in a row where that's been the case. There is still a lot more room to improve that as we get more video and more compelling ad formats in front of our advertiser's customers on Twitter."

Twitter beat monthly active user projections, hitting 336 million at a growth rate of 6 percent year over year. It reported 69 million monthly active users in the U.S., slightly short of the estimated 70 million. It reaches 267 million monthly active users internationally, ahead of the 266 million projections. It also grew daily active users 10 percent year over year, but does not break out the specific number of users.

The company credited making it easier for people to follow topics, interests and events on Twitter as part of the reason why it was able to attract more users.

"We made meaningful progress in our ongoing safety and information quality work in Q1, and we are continuing to invest in improving the quality of content and the overall health of the
conversation on Twitter," the company said in a letter to shareholders.