For Xiaomi to buy GoPro makes good sense for the Chinese electronics giant. They already have a line of their own action cameras, but acquiring GoPro would give the company’s product a significant boost in terms of features and performance. Not to mention, the overall perception of the brand would also gain significant points, given that GoPro is at the very forefront of the action cameraWhere to buy
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For GoPro, things have been difficult since 2016 with products not selling in numbers that the company had expected. The Karma was seen as a way for the company to expand its business and revenue, but the constant reports of drone failure which eventually led to a mass recall, causing another huge blow to the company’s image. Even though the Karma went back on sale at a later date, it could not recover and GoPro eventually announced their decision to walk away from the drones business. For now, GoPro continues to move forward, however, without a product that “turns the company’s stock around” or a buyout, things look very bleak for GoPro.