Dublin, April 12, 2018 (GLOBE NEWSWIRE) -- The "B2B Exhibitions Market in US - Industry Outlook and Forecast 2018-2023" report has been added to ResearchAndMarkets.com's offering.
This market research report on the B2B exhibitions market in US offers analysis on market size and forecast, market share, industry trends, growth drivers, and vendor analysis. The market study also includes insights on segmentation by industry sector (consumer goods and retail, AFF and energy, medical and healthcare, business services, machinery, IT, electronics, and telecommunications, and others) and offers detailed competitive analysis.
B2B Exhibitions Market in US - Overview
The US region is the largest market for trade shows in the global exhibitions market. The size of the US economy and the significant growth in the GDP YoY are contributing to the growth of the B2B exhibitions market in US. The improvements in the corporate profits and the increase in the number of domestic travels are boosting the demand for B2B exhibitions market in the US. Exhibitors are looking to increase their stall sizes, and vendors are increasing pricing of stalls and venue spaces to improve margins and recover from increasing labor costs.
The development of the US economy and demand for upgrades and modifications are likely to drive the B2B exhibitions market in US during the forecast period. The increasing implementation of technologies on a substantial scale to keep the relevance of exhibitions is likely to help companies to market and sell their products and services to a wide customer base.
The adoption of technology will create new potentials for vendors in the B2B exhibitions market in US and create an environment conducive to business growth. Expedia's recently launched automated online booking engine for the MICE market resulted in simplifying the RFP process for small-to-medium-sized events.
The B2B exhibitions market in US is expected to reach $16 billion by 2023, growing at a CAGR close to 4% during the forecast period.
B2B Exhibitions Market in US - Dynamics
The growing prominence of carbon-neutral trade shows is augmenting development in the B2B exhibitions market in US. By organizing carbon neutral trade shows, the exhibitions industry is aiming to do its best in battling climate change and reducing environmental pollution. Organizers and exhibitors in the exhibitions market in US are focusing on reducing the carbon footprint by improving their sustainable sourcing, reducing greenhouse gas emissions, and creating zero waste events. The incorporation of green practices by using recycling and using renewable energy sources will enable organizers to set new business practices in the B2B exhibitions market in US during the forecast period.
B2B Exhibitions Market in US - Segmentation
This market research report includes a detailed segmentation of the market by industry sectors.
B2B Exhibitions Market in the US - Industry Sector
Consumer goods and retail industries will occupy the largest market share in the B2B exhibitions market in US during the forecast period.
The B2B exhibitions market in US by industry sectors is divided into seven major categories: consumer goods and retail, AFF and energy, medical and healthcare, business services, machinery, IT, electronics, and telecommunications, and others.
The consumer goods and retail industry in the B2B exhibitions market accounted for close to 18% of the total market share in 2017. The consumer goods and retail industry sector rented around 10.32 million sq mtrs in 2017. Cities such as Chicago, New York, Philadelphia and the state of Utah and Las Vegas are most popular places that hold trade shows for consumer goods and the retail industry sector. The vendors in the B2B exhibitions market in the US are focusing on implementing digital technology and offer innovation for further development within the space of the exhibition. Such initiatives to attract new retailers will propel the growth of this market segment in the B2B exhibitions market in the US during the forecast period.
Top 10 destinations for exhibitions in North America 2017
The key cities mentioned in the report:
Key Vendor Analysis
The B2B exhibitions market in US is highly fragmented with a maximum number of players that hold the major market share is based outside the US. The prominent players in the market are primarily focusing on improving their core competencies such as exhibition management, marketing, development of new exhibitions, venue management, and technical services to maintain their market share during the forecast period. Organizers are also incorporating technology and adapting with digitalization by identifying solutions that add value to their business and incorporating it in their way of working and offerings. Vendors are focusing on their digital transformation strategy to remain competitive in the B2B exhibition market in US during the forecast period.
The major vendors in the global market are as following:
Other prominent vendors include: PennWell Corp., Messe Frankfurt, ITE Group, MCH Group, Koelnmesse, Tarsus Group, and Deutsche Messe.
Key Topics Covered:
1 Research Methodology
2 Research Objectives
3 Research Process
4 Report Coverage
4.1 Market Definition
4.2 Base Year
4.3 Scope of Study
4.3.1 Market Segmentation by Industry Sectors
5 Report Assumptions & Caveats
5.1 Key Caveats
5.2 Inclusions
5.3 Exclusions
5.4 Currency Conversion
5.5 Market Derivation
6 Market at a Glance
7 Introduction
7.1 The State of the Us Economy
7.2 US Exhibitions Space Outlook
7.3 US Marketing Budget Allocations
7.4 Business Travel in the US
7.5 General Profile of Attendees and Exhibitors
7.5.1 Exhibitors and Attendees Span Multiple Sectors
7.5.2 High Percentage of Decision Makers at Trade Shows
7.5.3 Employees from varied organizational sizes
7.5.4 Preferred activity
7.5.5 Attendance Statistics
7.5.6 Buying plans
7.5.7 Business opportunities
7.5.8 Value attached to exhibitions
7.5.9 Value of Education
7.6 The Impact of Demographics
8 Market Dynamics
8.1 Market Growth Enablers
8.1.1 Increased Budget Allocations for Brand Experiences
8.1.2 Sustained Popularity in Elusive Industry Sectors
8.1.3 Increasing Number of Venues and Expanding Capacities
8.1.4 Integration of Trade Shows and Digital Technologies
8.1.5 Increased Deal Activity
8.2 Market Growth Restraints
8.2.1 Operational issues
8.2.2 Low Exhibitor Advocacy
8.2.3 Political Turbulences
8.2.4 Lack of Innovation and Diversity
8.2.5 Competition from Proprietary Events
8.2.6 Similar Timeframes of B2B Trade Shows
8.2.7 Rise of Virtual Events
8.3 Market Opportunities & Trends
8.3.1 Redesign of Exhibition Models
8.3.2 Growing Use of Big Data
8.3.3 Increased Focus on Security
8.3.4 Reign of Smaller Trade Shows
8.3.5 Increased Share of Pie for Content Marketing
8.3.6 Growing Prominence of Carbon Neutral Trade Shows
9 Global Exhibitions Market
9.1 Global Exhibitions Market By Revenue
9.1.1 Market Size and Forecast
10 NORTH AMERICA: Exhibitions Market
10.1 Market Size and Forecast
11 B2B Exhibitions Market in US
11.1 US B2b Exhibitions Market By Revenue
11.2 US B2B Exhibitions Market by Space Rented
11.2.1 Market Size and Forecast
11.3 Porter's five force analysis
11.3.1 Threat of New Entrants
11.3.2 Bargaining Power of Suppliers
11.3.3 Bargaining Power of Buyers
11.3.4 Threat of Substitutes
11.3.5 Competitive Rivalry
12 Market By Industry Sectors
12.1 Market Overview
13 B2B Exhibitions Market: Consumer Goods and Retail
13.1 Market Size and Forecast
14 B2B Exhibitions Market: AFF and Energy
14.1 Market Size and Forecast
15 B2B Exhibitions Market: Medical and Healthcare
15.1 Market Size and Forecast
16 B2B Exhibitions Market: Business Services
16.1 Market Size and Forecast
17 B2B Exhibitions Market: Machinery
17.1 Market Size and Forecast
18 B2B Exhibitions Market IT, Electronics, and Telecommunications
18.1 Market Size and Forecast
19 B2B Exhibitions Market: Other
19.1 Market Size and Forecast
20 Competitive Landscape
20.1 market overview
20.1.1 The Effects of Digitization
20.2 Market Vendor Analysis
20.3 Market Ranking Analysis
21 Key Company Profiles
22 Other Prominent Companies
23 Report Summary
For more information about this report visit https://www.researchandmarkets.com/research/8j2cwg/united_states_b2b?w=12
CONTACT: ResearchAndMarkets.com Laura Wood, Senior Manager press@researchandmarkets.com For E.S.T Office Hours Call 1-917-300-0470 For U.S./CAN Toll Free Call 1-800-526-8630 For GMT Office Hours Call +353-1-416-8900 Related Topics: Media and Entertainment