Chinese travelers tops the chart in exploring Africa
Published on : Thursday, April 5, 2018
Chinese visiting the Africa Continent in 2008 accounted 3% of their total numbers in terms of outbound travel. However in last year, outbound travel increased to over 10%, representing 11.3 million that had visited Africa. As emphasized by the Chinese news website Cankaoxiaoxi.com, social media platforms in China have been talking a lot about travel experience to African countries. Also, the website mentioned African media commenting that the average spending by the tourists of China is 40% higher than majority of European visitors. The hashtag “前往非洲避暑” (meaning ‘travel to Africa to beat the heat’) garnered more than three million clicks on Sina Weibo.
Therefore, why is Africa gaining popularity amongst Chinese visitors?
One clear cause is the summers in China that got messed up by temperatures hitting a high or exceeding 35 degrees Celsius. Countries in African on the other hand, being in cooler temperatures of the Southern Hemisphere as well as those in higher altitudes, are the perfect destinations for a cooling-off break, during China’s summer months. China Plus, a news broadcaster of print, radio and television, broadcasted a report by online travel agency lvmama.com, in last year, the number of pre-booked holiday travels to Africa almost doubled that a year ago. It was also observed that the higher earners between the age group of 25 and 40 were the majority of travelers to Africa, with single trips on average enduring for eight days and spending between ¥7,800 ($1,229 USD) and ¥48,000 ($7,566 USD).
Tags: Chinese travelers
Chinese visiting the Africa Continent in 2008 accounted 3% of their total numbers in terms of outbound travel. However in last year, outbound travel increased to over 10%, representing 11.3 million that had visited Africa. As emphasized by the Chinese news website Cankaoxiaoxi.com, social media platforms in China have been talking a lot about travel experience to African countries. Also, the website mentioned African media commenting that the average spending by the tourists of China is 40% higher than majority of European visitors. The hashtag “前往非洲避暑” (meaning ‘travel to Africa to beat the heat’) garnered more than three million clicks on Sina Weibo.