the world going digital, customer service is evolving from being a human-led, call centre-based query resolution mechanism to a more digitally evolved system of self-care with 24x7 experiences. Taking cues from the evolving digital behaviour of customers, Vodafone India is developing new-age digital experiences for its 210-plus million customers.
The operator has rolled out “Happy to help… IN A CLICK”, a digital transformation initiative which aims to move customers away from assisted-only care to digital self-care and anytime and doorstep services. The objective is ...
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First Published: Sun, April 01 2018. 22:16 IST
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