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Brexit emojis condemned as 'divisive, dangerous'

IANS  |  London 

European MPs have condemned plans of an Italian firm to create official and Remain emojis as "divisive and dangerous", the media reported on Sunday.

The new characters are dubbed as the Bulldog and Starry Blue, reports

A paid-for app download is due to be launched on Sunday, giving people the option to use the emojis to give their a "brand identity".

is one of the most used words in British and the developers believe that if this can be monetised, the proceeds could be enormous.

Bulldog sports a Churchillian cigar and bowler hat, exuding defiant belligerence.

By contrast, Starry Blue has the yellow stars of the European flag for eyes and wears a French beret and a broad grin.

Negotiations were under way with companies to install the emojis.

Users could pay for them or gain access for free by completing a quiz about their

But the MPs have attacked the company after plans for the "Brexiji" app were leaked to the group on new

The European Collective - a group of pro-Conservative MPs - and the Remain Group - an umbrella organisation representing pro-EU MPs - both condemned the app as "making money out of politics", reported.

"Nobody who campaigned in the referendum wanted to give shadowy organisations the chance to exploit British voters," the groups said in a joint statement. "is far too serious a matter for foolish jokes."

--IANS

ksk/mr

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Sun, April 01 2018. 14:04 IST
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