MUMBAI—Indian women are beginning to get more control over personal and household financial decision-making, a cultural shift that is prompting some of the country’s big retailers to revamp their offerings.
Women have long endured discrimination in this country of 1.3 billion people, where they are underrepresented in the workplace, from engineering, finance and technology to boardrooms and the parliament. Just 27% of females take part in the labor force in India compared with 56% in the U.S. Many parents in India traditionally...