Actor Sidharth Malhotra is the face of Belvedere Studio B

To celebrate Belvedere’s character and beautiful nature of collaboration, Belvedere Studio B will be revealed in India on 23^rd March, 2018 in Mumbai. This platform brings together pioneers of various fields who have created distinctive and unforgettable expressions of their own artistry. Actor Sidharth Malhotra has been selected as the creative custodian for this property.

Belvedere Studio B has been created to act as a source of creative inspiration, identifying the best artistic minds that will come together, collaborate, and share their collective creativity. Driven by his roots, a true man of substance; grounded yet inspiring: a voice of authority for today’s millennial, Malhotra has broken stereotypes and is a thorough gentleman. All of which depicts the brand’s natural character.

Expressing excitement about Belvedere Studio B, Malhotra said, “It is a unique collaboration and I am delighted to be a part of Belvedere Studio B. I am playing the role of a curator for this property as someone who threw open the challenge to these progressive influencers to bring Studio B to life! It’s really about celebrating the opportunity to create.”