Manager - Marketing Communication


Job Description Overview of the Role - We are looking for a well rounded marketing professional who can manage brand campaigns independently and also manage stake holders across teams both external and internal The role will need capabilities in the following - Experience in planning managing and executing brand campaigns in the past from research to brief to roll out to analysis - Knowledge of all aspect of marking touch points - social digital ATL BTL etc with experience in managing 360 marketing campaigns or stand alone campaigns involving different channel mix - Working closely with key stake holders internal and external - should have had people interfacing opportunity in the past - Working closely with the creative and media agency to plan and launch campaigns - should have front ended conversations with agencies in his past roles - Providing pro-active direction ideas for campaigns projects on all aspects- social digital ATL BTL etc - Plan research and write content for external client touchpoints like case studies white papers website blogs landing pages banners et al - Ensure all content is aligned to overall organizations proposition and brand promise - Coordinate with relevant teams e g Sales Product etc to develop the required content - Own internal communications like newsletter and policy announcements - Ensure all content is SEO optimized

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