Alibaba unveils Cloud ET Sports Brain platform at Olympic Winter Games

Alibaba Group has opened its showcase ‘The Olympic Games on the Cloud’ - at the Gangneung Olympic Park. Visitors will be able to explore different Games-related scenarios that illustrate the potential impact of Alibaba’s cloud services and e-commerce platform services on future Olympic Games, the company said. Alibaba has also unveiled the Alibaba Cloud ET Sports Brain, a suite of cloud-based and AI-powered services designed to drive the digital transformation of the Olympic Games for fans, spectators, athletes, venues and organizers.

Built on Alibaba Cloud’s infrastructure of data centers, CDNs (content delivery networks) and security services, Alibaba Cloud ET Sports Brain merges data intelligence and machine learning to re-define engagement between fans, organizers, venues and athletes. Potential applications of Alibaba Cloud ET Sports Brain at the Olympic Games include enhancing the games experience; smart city planning for host cities; safety and security at the Games; improving training efficiency for athletes; and expanding the reach and accessibility of Olympic Games content.