After the success of Fukrey Returns, Producer Ritesh Sidhwani geared up for his coming movie “3 storeys”.
Talking about why he chose ‘3 Storeys’ after a commercial film like ‘Fukrey Returns’, the producer says, “No, this film was done much before ‘Fukrey Returns’. We were waiting for the right time to release the film.”
“I have been getting a lot of questions about the story of this particular movie, which is very different, but I don’t know what the definition of commercial cinema is. “Was ‘Fukrey…,” he added.
He explained, “This is not the decision we can make alone. We have to take in the factor of other films. “Because of ‘Padmaavat’, a lot of films were getting pushed.”
“We moved our film from December 1 to December 15 and then to December 18. “So, we needed to find the right date for the release, especially for a film which is special,” producer concluded.
Sidhwani, along with actors Renuka Shahane, Pulkit Samrat and Richa Chadha, were present at the trailer launch of “3 Storeys” on Wednesday in Mumbai.
‘3 Storeys’ is produced by Sidhwani, alongside Farhan Akhtar and Priya Sreedharan and helmed by debutant director Arjun Mukerjee.–CINEWS