Impax Media Teams With Adomni For Ads In Supermarkets Across U.S. And Canada

LAS VEGAS, Feb. 8: Adomni, creators of an online platform that makes digital out-of-home (DOOH) advertising accessible and affordable to businesses of all sizes, today announced the addition of Impax Media grocery store screens for purchase on Adomni.com.

Impax Media is a leading provider of digital screen advertising to shoppers in grocery stores in U.S. and Canada. Their network spans hundreds of digital screens in top DMAs such as New York, New Jersey, Quebec, Ontario and Calgary. With Adomni, businesses can easily produce and upload their creative messaging online, and then pick from options ranging from a single store to the entire network.

Adomni co-founder Jonathan Gudai described the company's innovative approach to digital advertising as "Adomni's goal is to be an equalizer in the advertising world; empowering advertisers to custom tailor their ad spend to their business goals. By shifting DOOH advertising to an easy online process, brands can quickly launch campaigns with tremendous reach and impact. Impax Media's network of screens are perfect for small hyperlocal businesses or large advertisers who are looking to reach a captive audience at attractive CPMs."

Over 300 Impax Media high definition screens located at grocery stores checkout lanes display both video and static ads. Advertisers can reach their target audiences easily, with flexible scheduling and no minimum spends.

"Impax Media consumers want sharp, relevant advertising that's specific to them. By teaming up with Adomni, we are able to broaden our audience to brands and products of all kinds," said Impax Media founder Shmuel Gniwisch. "The technical integration with Adomni was very straightforward and we look forward to increasing our revenue with the new partnership."