Viacom acquires VidCon, a gathering of YouTube stars and fans
Viacom has acquired VidCon, a move that seems designed to help the media giant connect with younger audiences. Viacom’s blog post describes VidCon as “the premier event for the worldwide online video community,” drawing more than 30,000 attendees to its flagship conference in Anaheim, Calif. (It’s also held smaller events in Amsterdam and Melbourne.) The company was…
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