Seventy-four per cent Indian marketers plan to increase their budget for 2018, much higher than marketers in Australia (19 per cent), Singapore (25 per cent) and Hong Kong (33 per cent), according to a report on India and other Asia-Pacific countries released by LinkedIn.
The key investment areas for Indian marketers include content marketing, marketing automation and video content
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First Published: Sun, February 04 2018. 23:15 IST
