Manchester innovates India engagement

ANI  |  New Delhi [India] 

UK is a city known world-wide for and being a game-changer. Today the city is embodying that spirit by launching an innovative approach to capitalising on global trade opportunities.

Unifying leading organisations such as Deloitte, Airports Group, Squires Patton Boggs, Growth Company, MIDAS, Manchester's inward investment agency and Greater Local Enterprise Partnership within the "Manchester-Partnership", the city will uniquely provide a clear route for engagement with this strategically-vital market.

Designed to build trade, investment, cultural and educational ties, the Partnership will have at its heart "Make in India, with Manchester", building on the economic strategy championed by Modi; leveraging Manchester's and research capabilities in a broad range of sectors ranging from advanced materials to big data in collaboration with Indian industry and research institutes.

Manchester-Partnership, with dedicated staff in Delhi, and Manchester, will launch at the "Createch" Summit in on 6 February. The Partnership will be chaired by Andrew Cowan, Chief Executive of Airport, who will attend the launch, along with Tim Newns, CEO, MIDAS, and Jo Ahmed, partner and of Manchester's Global Employer Services.

This follows the UK launch which took place at the on 1 February.

The formation of the Partnership reflects the strong investment into the region from knowledge-led Indian firms such as HCL, and 42Gears, and strategic partnerships by Universities of and with and the State of Karnataka, to build on the increasing attractiveness of for Indian researchers, students and tourists.

A major target for the Partnership will be to encourage direct air routes to further broaden the existing economic and cultural links, with Airport already the 6th largest European air gateway into

Drawing on parallels with the city's strategic relationship with China, the launch of a direct Manchester-air route generated an additional £138m into Manchester's visitor economy in the first year of operation. It is hoped that, with similar focus, the city will attract direct Indian routes and in doing so facilitate comparable levels of investment and economic growth.

Andrew Cowan, of Airport, said: "Forging closer relationships with the world's most important markets is key to the future prosperity of and the wider region. That is why I am pleased to be chairing the Manchester-Partnership, which will exist to strengthen the trade and cultural ties between the two locations.

"We have seen first-hand how direct air links can stimulate significant increases in inward investment, exports and research collaborations and that is why securing a route into will be one of the Partnership's number one priorities."

Tim Newns, CEO, MIDAS, Manchester's inward investment agency, said: "city region is famed for being at the forefront of industry and continues to be a competitive destination for international investors. is a strategic market for and over recent years, the city region has welcomed significant investments from Indian companies including Hero Cycles, who chose as the location for their £2m global centre, Technologies, 42Gears, a high growth logistic solutions company from Bangalore, Vistaar Productions and the State "

Jo Ahmed, Partner and of Manchester's Global Employer Services team, said: "and already have a long history of collaboration, trade and connectivity, and great work is already underway to grow these links.

Modi's speech at last week further reinforced the benefits of international trade and therefore the formalised Partnership will add greater emphasis to building relationships in the region, providing access for many of the city's businesses into a new and emerging market."

During the UK launch announced the company will establish an and digital office at MediaCityUK, Greater this year, creating up to 80 jobs.

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Fri, February 02 2018. 14:25 IST