Method vs. Message: How sports can start a movement

Posted: Friday, February 2, 2018 4:00 am | Updated: 4:15 am, Fri Feb 2, 2018.

Method vs. Message: How sports can start a movement Associated Press | 0 comments

Colin Kaepernick's first two "protests" drew scant attention. He sat on the bench, out of uniform, virtually unnoticed. His third got some buzz after a reporter tweeted a picture of the 49ers bench that had nothing to do with the quarterback but caught him in the frame, sitting during the national anthem.

Meanwhile, the killing of a 12-year-old boy by police and the light it shined on the Black Lives Matter movement helped draw a reluctant LeBron James into the world of using sports as a vehicle for social change. But once he got there, James stayed disciplined both about the message he sends and the way he sends it.

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