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American Honda Reports January Sales Results

(MENAFN Editorial) TORRANCE, Calif., Feb. 1, 2018 /PRNewswire/ --American Honda Motor Co., Inc. (AHM) today reported January sales of 104,542Honda and Acura vehicles, a decrease of 1.7 percent versus January 2017. Honda Division sales were down 1.6 percent on sales of 95,634, with Honda cars narrowly down 1.3 percent on sales of 45,224, and inventory constraints leading trucks to slip 1.8 percent on sales of 50,410 units. Total Acura Division sales declined slightly in January, recording a 3.2 percent drop on sales of 8,908 units. However, passenger car sales gained 9.3 percent on sales of 2,979 vehicles.

January 2018 sales of the Honda Pilot gained 61.8 percent as the brand's flagship SUV posted it's 5th straight month of sales increases. Honda
Following a record year for Honda trucks, Pilot continued to show its true market strength as improved supplies helped it to a 61.8 percent increase, with HR-V recording a double-digit gain. Civic enjoyed a notable gain for the month, while overall car sales lagged a bit behind January 2017.

  • Pilot sales jumped 61.8 percent on sales of 11,619 in January, its 5th straight monthly increase.
  • HR-V set a new January record, gaining a robust 10 percent on sales of 6,259 for the month, continuing as one of the segment's hottest selling vehicles.
  • Civic sales were up 2.8 percent in January, while all-new Accord begins to gain momentum with the just-launched national marketing campaign.
  • "With a strong and fresh product line-up, we're confident in the fundamental competitiveness of our products in their segments," said Henio Arcangeli, Jr., senior vice president of the Automobile Division & general manager of Honda Sales.

    Acura
    After a strong December — its best month of 2017 — Acura Division sales were relatively flat in January. However, Acura cars bucked the downward trend for luxury sedan sales with a gain of 9.3% for the month.

  • Led by TLX and bolstered by the recently refreshed RLX, Acura car sales were up 9.3 percent on sales of 2,979.
  • With the TLX A-Spec increasing showroom traffic, sales gained 13.2 percent in January.
  • "Led by the TLX A-Spec, we're pleased to see our efforts with Acura sedans paying off in the face of a challenging market for luxury cars," said Jon Ikeda, vice president & generalmanager of Acura Sales. "We're looking forward to showing the 2019 RDX Prototype in Chicago next week, as the auto show circuit comes to one of Acura's strongest markets."


    American Honda Vehicle Sales for January 2018




    Month-to-Date

    Year-to-Date




    January
    2018

    January
    2017

    DSR** %
    Change

    MoM %
    Change

    January
    2018

    January
    2017

    DSR** %
    Change

    YoY %
    Change



    American Honda Total

    104,542

    106,380

    -5.7%

    -1.7%

    104,542

    106,380

    -5.7%

    -1.7%



    Total Car Sales

    48,203

    48,567

    -4.7%

    -0.7%

    48,203

    48,567

    -4.7%

    -0.7%



    Total Truck Sales

    56,339

    57,813

    -6.4%

    -2.5%

    56,339

    57,813

    -6.4%

    -2.5%



    Honda Total Car Sales

    45,224

    45,841

    -5.3%

    -1.3%

    45,224

    45,841

    -5.3%

    -1.3%



    Honda Total Truck Sales

    50,410

    51,337

    -5.7%

    -1.8%

    50,410

    51,337

    -5.7%

    -1.8%



    AcuraTotal Car Sales

    2,979

    2,726

    4.9%

    9.3%

    2,979

    2,726

    4.9%

    9.3%



    Acura Total Truck Sales

    5,929

    6,476

    -12.1%

    -8.4%

    5,929

    6,476

    -12.1%

    -8.4%



    Total Domestic Car Sales

    42,467

    39,355

    3.6%

    7.9%

    42,467

    39,355

    3.6%

    7.9%



    Honda Division

    39,622

    36,709

    3.6%

    7.9%

    39,622

    36,709

    3.6%

    7.9%



    Acura Division

    2,845

    2,646

    3.2%

    7.5%

    2,845

    2,646

    3.2%

    7.5%



    Total Domestic Truck Sales

    56,339

    57,813

    -6.4%

    -2.5%

    56,339

    57,813

    -6.4%

    -2.5%



    Honda Division

    50,410

    51,337

    -5.7%

    -1.8%

    50,410

    51,337

    -5.7%

    -1.8%



    Acura Division

    5,929

    6,476

    -12.1%

    -8.4%

    5,929

    6,476

    -12.1%

    -8.4%



    Total Import Car Sales

    5,736

    9,212

    -40.2%

    -37.7%

    5,736

    9,212

    -40.2%

    -37.7%



    Honda Division

    5,602

    9,132

    -41.1%

    -38.7%

    5,602

    9,132

    -41.1%

    -38.7%



    Acura Division

    134

    80

    60.8%

    67.5%

    134

    80

    60.8%

    67.5%



    Total Import Truck Sales

    0

    0

    0.0%

    0.0%

    0

    0

    0.0%

    0.0%



    Honda Division

    0

    0

    0.0%

    0.0%

    0

    0

    0.0%

    0.0%



    Acura Division

    0

    0

    0.0%

    0.0%

    0

    0

    0.0%

    0.0%


    MODEL BREAKOUT BY DIVISION



    Honda Division Total

    95,634

    97,178

    -5.5%

    -1.6%

    95,634

    97,178

    -5.5%

    -1.6%




    * ACCORD

    17,677

    19,536

    -13.1%

    -9.5%

    17,677

    19,536

    -13.1%

    -9.5%




    * CIVIC

    23,749

    23,095

    -1.3%

    2.8%

    23,749

    23,095

    -1.3%

    2.8%




    CLARITY

    853

    42

    1,849.7%

    1,931.0%

    853

    42

    1,849.7%

    1,931.0%




    CR-Z

    8

    89

    -91.4%

    -91.0%

    8

    89

    -91.4%

    -91.0%




    * FIT

    2,937

    3,078

    -8.4%

    -4.6%

    2,937

    3,078

    -8.4%

    -4.6%




    INSIGHT

    0

    1

    -100.0%

    -100.0%

    0

    1

    -100.0%

    -100.0%




    * CR-V

    24,326

    29,287

    -20.3%

    -16.9%

    24,326

    29,287

    -20.3%

    -16.9%




    HR-V

    6,259

    5,689

    5.6%

    10.0%

    6,259

    5,689

    5.6%

    10.0%




    ODYSSEY

    6,100

    6,500

    -9.9%

    -6.2%

    6,100

    6,500

    -9.9%

    -6.2%




    PILOT

    11,619

    7,180

    55.4%

    61.8%

    11,619

    7,180

    55.4%

    61.8%




    RIDGELINE

    2,106

    2,681

    -24.6%

    -21.4%

    2,106

    2,681

    -24.6%

    -21.4%




    Acura Division Total

    8,908

    9,202

    -7.1%

    -3.2%

    8,908

    9,202

    -7.1%

    -3.2%




    ILX

    656

    693

    -9.1%

    -5.3%

    656

    693

    -9.1%

    -5.3%




    NSX

    34

    50

    -34.7%

    -32.0%

    34

    50

    -34.7%

    -32.0%




    RLX / RL

    134

    80

    60.8%

    67.5%

    134

    80

    60.8%

    67.5%




    TLX

    2,155

    1,903

    8.7%

    13.2%

    2,155

    1,903

    8.7%

    13.2%




    MDX

    2,968

    3,274

    -13.0%

    -9.3%

    2,968

    3,274

    -13.0%

    -9.3%




    RDX

    2,961

    3,202

    -11.2%

    -7.5%

    2,961

    3,202

    -11.2%

    -7.5%




    Selling Days

    25

    24



    25

    24










    * Honda and Acura vehicles are made of domestic & global sourced parts

    ** Daily Selling Rate

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    SOURCE American Honda Motor Co., Inc.

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