Volvo scored a massive PR coup last year when it beat the rest of the car industry in announcing its electrification plans. It was a great way of establishing itself as a future electric vehicle leader to the public.
Volvo’s key advantage over many rivals is its simple platform set-up: both its CMA small car and SPA large car architectures accommodate electric vehicles from the off.
First electric Volvo to be an all-new hatchback in 2019
So while other car manufacturers are busy developing all-new electric platforms or scrambling to re-engineer existing platforms, Volvo’s execution of launching an entire range of electric vehicles could be more effective for that reason.
But with the production version of the 40.2 only due in 2019, its first electric model risks being lost in the melee of rival zero-emission cars, all of which are heading our way around the same time. If Volvo doesn’t move quickly, it’ll lose out on the advantages it has gained so far.
Should it not manage to do that, its one saving grace might be the styling: in a sea of electric generic hatchbacks and SUVs, a jacked-up saloon-cum-hatchback will at least stand out on the roads.
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manicm
So pray tell, what advantage
shortbread
Agree @ manicm
Agree @ manicm
Volvo announces electrification plans.......i.e we can only make 4 cyl engines so have to use hybrids if you need more power.........by the way hybrids were launched 2 decades ago by Toyota.
What breakthrough are they on about?
Apart from XC90s and massively discounted V40s, I don't see any other Volvos on the road!
The only time one notices the brand are when Autocar has an article on and chinese trolls are all over the comments section.
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