Volkswagen group lines up 1 billion euros to launch six new models in India

If successful in India, the group may also look at exporting these to some of the select markets abroad

Press Trust of India  |  New Delhi 

Volkswagen
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Germany's group, led by Czech automaker Skoda, plans to invest around 1 billion euros (over Rs 7,800 crore) in over the next few years to develop six new models. is driving the emerging market strategy for the VW group and is leading the development process for new models in which are expected to be rolled out post 2020 when new regulations related to safety and emissions come into force in the country. The proposed six new models, three each under and brands, would cater mainly to the domestic market. If successful in India, the group may also look at exporting these to some of the select markets abroad. The new products would be developed on Volkswagen's MQB-platform. When contacted, Auto Director Sales, told that the company is working on VW's MQB-platform but declined to share investment details and new product launch timelines. Industry sources, however, confirmed that the VW group has lined up 1 billion euros investment in for various activities, including plans to set up an engineering and development centre, expand production facility at Chakan and to develop new models. Last year, had said that the launch of the first products based on localised MQB platform in will coincide with the changing regulations in 2020. has taken over the development of affordable products for the VW group as its deal with for joint development of products failed to take off. In March last year, and had announced a long-term partnership for joint development of products with the first roll out expected in 2019. However, the partnership ran into rough weather, with differences over use of platform and doubts related to business viability. The partnership finally ended in August. Elaborating on Skoda's strategy for the Indian market, Dixit said: "We want to build our product portfolio.

In short term, we are focusing to launch our latest SUV Karoq in in the next 12-18 months." The introduction of the new model would really help the company to expand its SUV portfolio in the country, he added. "In the medium to long term perspective our has already stated that is one of the top priority markets for and we do have some robust plans for the country," Dixit said. He added that for to become a in India, the company will have to be present across sedans, SUV and hatchback segments. "If you look at the Indian market you cannot be a till you cover some significant segments. One of the significant segment is sedans where we have a good presence now, second of course is the SUV which we are working on building up and the third significant segment is the hatchbacks. These are segments we are focussing at," he added. sold around 17,500 units last year in India, a growth of over 30 per cent over 2016.

First Published: Mon, January 22 2018. 00:18 IST