Published on : Wednesday, January 17, 2018
International firm Dei Technologies has launched a social networking software called DeiPlaces at Sarova Stanley Hotel in Nairobi on Monday. It is the local answer to TripAdvisor, and it would allow people to discover, create and share places and memories with friends and families.
The platform is anticipated to boost local tourism by 20 percent at the end of this year by promoting and marketing tour spots and activities across Africa.
The company’s business development manager Dr. Paul Bamutaze thinks that technology and innovation are the forces behind the current aggressive tourism and travel campaigns in the East African region. He described the social networking software as revolutionary and instrumental in launching tourism in Africa to an exciting new level.
Bamutaze said, “There are over a billion places across the continent worth visiting but people do not know about them. DeiPlaces is now here to help us market such places to the world.” In order to access the DeiPlaces platform, one needs to register and create an account by visiting DeiPlaces website or download DeiPlaces mobile app which can be accessed in Google appstore and playstore.
The regional product manager Mr. Matovu Moses said, “The social network focuses on users who wish to share texts, images and videos about places.”
The product’s design is a collective effort by a team of developers drawn from America, China and Uganda. It was first launched in 2017 December in Kampala, Uganda.
It has acquired 100,000 subscriptions since its inception with numerous hotels and tour spots getting featured on the platform. It is a multilingual platform available in English, French and Swahili.
Recent data from World Travel and Tourism Council shows that the direct contribution of Travel and Tourism to the kenya’s GDP is 3.7 per cent supporting over 399,000 jobs (3.4 per cent of total employment).
A home to 60 national parks and reserves, a wide picturesque sceneries, prehistoric, cultural and historic attractions, and over 500 km of sunny coastline, Kenya has seen its tourism sector bloom to become the second-largest foreign exchange earner in the country.
Tags: Tripadvisor