Satellite operator Yahlive and DTH operator Entertainment and Reality TV Hub (EARTH) have announced the addition of 35 TV channels catering to South Asian viewers in the GCC. This is an effort to curb piracy and eliminate illegal viewing platforms in the region, reports CommsMEA. The UAE-based operator aims to create an official South Asian TV entertainment hub in the GCC, including the first HD Indian channel, 'Minerva', and 35 Pakistani channels.
At CABSAT 2018 at Dubai World Trade Centre from 14 to 16 January, the Yahlive stand paid tribute to the various cultures and countries whose channels it broadcasts. Sami Boustany, CEO of Yahlive, said it aims to partner with as many South Asian broadcasters as possible. With the South Asian community in the GCC and neighbouring countries growing at an exponential rate, Boustany said it observed a gap in the market, while keeping in mind the available resources for television viewing and respecting all legal requirements.