The launching event of the country's most awaited and glamorous platform, Channel i presents Lux Superstar, was held on 3rd January at the Grand Ballroom of Westin Dhaka. This year's Lux Superstar focuses not only on the pretty faces; it plans to bring out the inner talent, confidence, strength, hard work and courage of a woman. This pageant has commenced the search for the unseen side of a women's beauty. With the presence of a bunch of Lux Superstars, including Mim, Samiya, Shanu, Badhon, Suma along with other prominent names, Channel i Managing Director Faridur Reza Sagar had opened the completely digitalized website for this year's contestants. Model and actor Sadia Islam Mou, musician and TV artist Tahsan Rahman Khan and Dhallywood star Arifin Shuvoo will be seen as the judges of the show that is returning on TV after a hiatus of three years. Journalists, former Lux Superstars, media personnel and top officials of Unilever Bangladesh Limited and Channel i were present at the event. The event ended with all the former Lux Superstars, judges and top officials of Unilever Bangladesh Limited and Channel i taking part in a photo session together.