M7 and its subsidiary HD Austria announced a deal to provide its wholesale TV services to the company Stadtwerke Judenburg, a regional TV provider from Styria, Austria. With 12,000 households served it ranks among the biggest cable operators in Austria. M7 will thus power services of five of the six big cable operators in Austria.
M7 provides its tailored wholesale TV products to hundreds of cable operators across Germany and in Europe, offering both German and multinational programme packages. The wholesale TV product is completed with the M7 TV App, which allows subscribers to connect to cable TV on a second screen. As a white label product, it is sold under the brands of each individual cable operator.
M7 has been present in the Austrian market since 2010. Under the brand HD Austria, M7 offers, in additional to its standard portfolio produced by M7 Germany, two programme packages prepared specifically for the Austrian market. The offer is broadcast via satellite in Austria. Beside linear TV channels and non-linear functions, such as Restart, Replay and Pause TV, the portfolio of HD Austria includes an online video library with 4,000 films. At the beginning of 2017, HD Austria exceeded the 100,000 customers mark.