Steinhoff to Sell Gulfstream Private Jet as Its Cash Runs Low
By-
Mattress Firm owner’s plane previously listed at $25 million
-
Steinhoff selling assets as credit lines dry up amid scandal

A Gulfstream G550 jet.
Photographer: Nicky Loh/Bloomberg
Steinhoff International Holdings NV, the South African retailer laid low by an accounting scandal, is selling one of its more high-flying assets as it seeks liquidity to keep itself alive.
The owner of U.K. discounter Poundland and bedding supplier Mattress Firm in the U.S. is in discussions with a potential buyer of a 2006 Gulfstream G550 private jet that’s shuttled executives around the world, according to a person familiar with the situation. The luxuriously appointed craft previously had a price tag of about $25 million.
The plane was put up for sale after the company announced on Dec. 5 that it had uncovered accounting irregularities, the person said. The disclosure prompted a plunge in the share price of Frankfurt- and Johannesburg-listed Steinhoff, along with the resignation of Chief Executive Officer Markus Jooste and Chairman Christo Wiese. Steinhoff on Thursday said it’s seeking “significant near-term liquidity” for some of its business units.
Read More: Why South Africa’s Steinhoff Could Be Next Enron: QuickTake Q&A
Steinhoff said it took delivery of the jet in April last year. It was advertised by Global Jet, an operator of business aircraft, for $24.75 million in 2016. The sale brochure shows the interior fitted out in cream-colored leather seating, wood paneling and a marble-and-brass bathroom.
The plane, certified for 16 passengers, left Frankfurt on Dec. 3 to fly to South Africa and was last tracked in Cape Town on Dec. 7, according to online flight logs. The jet also made stops in Johannesburg, Vienna and Dublin last year. It’s registered with the U.S. Federal Aviation Administration.
Steinhoff, by email, confirmed plans to sell the jet but declined to comment further, saying all of its corporate information is being communicated via the Johannesburg Stock Exchange’s news service.
Racehorses Sold
In addition to wiping more than 11 billion euros ($13 billion) off the company’s stock value, the accounting scandal has taken a steep toll on the wealth and lifestyle of some of its principals. Wiese, the largest shareholder, has seen his net worth cut by more than half, to $2.3 billion, according to the Bloomberg Billionaires Index. Jooste has sold some racehorses.
Steinhoff said in a December presentation that lines of credit were increasingly being withdrawn or suspended and it sold a stake in South African investment holding company PSG Group Ltd., raising about $345 million. The Amsterdam-registered retailer has said it will restate earnings for 2015, 2016 and 2017, with figures for prior years also “likely” to need restating.
— With assistance by Janice Kew