As investors we have a multiple risk personality and are more loss-averse

Are you really risk averse when it comes to taking financial decisions? In this article, we discuss why you, just like most of us, avoid risk when you should take some, and take high risk when you should not! Multiple risk-personality? Quite contrary to what we would like to believe, we are both risk seeking and risk averse. That is, we have multiple risk personality. Take your investment p...