Hiring Senior Digital Marketing Analyst for a Saas Based Company
Job Responsibilities Manage strategy and setup of all paid campaigns along with on-page SEO off-page SEO for the company Measure and optimize our paid marketing using vendor-specific dashboards Google Analytics and marketing analytics reports Keep exploring new digital marketing trends and potential new channels and strategies to keep us ahead including updates to social media marketing attribution and programmatic media buying Craft landing pages and lead generation forms for our content to distribute through relevant paid programs Collaborate with content writers and product marketers to create high-quality content around important relevant terms Manage and improve organic search engine performance and goal-setting based on clickthrough rates traffic and conversions Stay up-to-date with the latest trends and changes with SEO and major search engines
