Head Lead Digital Marketing and Consulting
This is a key role working with top healthcare brands of India and abroad helping them develop their digital strategy their media plan and execute the same We are looking for ambitious and aggressive professionals who have skills in driving healthcare marketing consulting lead generation client servicing relationship building The role will require performing on the below mentioned activities Work with CEOs and CMOs in the formulation of strategies to build a transformational digital experiences Plan and monitor the ongoing company presence on social media Twitter Facebook etc Managing paid campaigns on Google Ad Words search and display Bing and other Ad Networks Launch optimized online adverts through Google Ad-words Facebook etc to increase company and brand awareness Be actively involved in SEO efforts keyword image optimization etc Prepare online newsletters and promotional emails and organize their distribution through various channels Provide creative ideas for content marketing and update website Collaborate with designers to improve user experience Measure performance of digital marketing efforts using a variety of Web Analytics tools Google Analytics Web Trends etc Acquire insight in online marketing trends and keep strategies up-to-date Maintain partnerships with media agencies and vendor Handling clients queries about management which suit their requirement Experience with SEO Tools Google analytics SEO Moz Google Webmaster tool Bing webmaster tool Majestic Link analysis tools competitor analysis tools other link and keyword research tools
