NEW YORK: T-Mobile US Inc said on Wednesday that it will launch a new streaming television service next year after buying startup Layer3 TV for an undisclosed amount.

 

The moves come as competitors are seeking ways to provide content to win over customers in a saturated market, and after the No. 3 US wireless carrier and No. 4 rival Sprint Corp ended merger talks last month.

 

T-Mobile Chief Financial Officer Braxton Carter said last week at an investor conference that the company would now focus on smaller, “tuck-in” acquisitions.

 

T-Mobile plans to launch a subscription service with advertising next year using Layer3’s relationships with content providers. The company will create a “variety of offers,” some low cost, its executives said on a conference call with reporters.

 

Denver-based Layer3 TV, founded in 2013, offers more than 275 high-definition channels and 25,000 on-demand titles in five US cities.

 

“Our brand is about solving pain points in an industry,” said Chief Operating Officer Mike Sievert. “Cable and satellite TV are just rife with pain points.”

 

Reuters