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Understanding the gravity of the issue, it is said that both Modi and Shah have chalked out concrete measures that are to be strictly followed. To keep his hawk-eye on the functioning of over 10 lakh 'Panna Pramukhs' and 58,000 booth handlers, Shah has swiftly handed over the task to the organisation in-charge, Bhikubhai Dalsaniya.
Dalsaniya, who has been working at the same position in the party since 2004, co-ordinates with the party's grassroot workers and is believed to help Shah and his core team to form key strategies from time to time.
Based on his feedback, the core team is said to shape its social media strategies that are implemented by the BJP's global convenor, Vijay Chauthaiwala, who alongside Pankaj Shukla has been overseeing the social media for PM Modi since the 2014 Lok Sabha elections.
The responsibility of media management and representation of any issue in the media lies with BJP's national media head, Sanjay Mayukh and party's secretary general, Bhupendra Yadav.
Finance Minister Arun Jaitley crafts the official statement on any issue.
Further, national general secretary Anil Jain takes feedback from all call centers in 182 assembly seats. Apart from this, he takes care of the 'where and which' aspect of rallies for ministers or chief ministers.
With the polls around the corner, BJP has divided Gujarat into four zones, each under the command of a Union minister. While, Narendra Singh Tomar has been entrusted with the responsibility of looking after Central Gujarat, Defence Minister Nirmala Sitharaman has been asked to carefully handle 36 seats in Surat, 45 seats in West zone and 42 seats in the North zone and Ahmedabad.
With so much of resources pumped in by the BJP to register a win in the elections, it is only a matter of time that would prove the BJP's dominance or subservience in the PM's home state.
Dalsaniya, who has been working at the same position in the party since 2004, co-ordinates with the party's grassroot workers and is believed to help Shah and his core team to form key strategies from time to time.
Based on his feedback, the core team is said to shape its social media strategies that are implemented by the BJP's global convenor, Vijay Chauthaiwala, who alongside Pankaj Shukla has been overseeing the social media for PM Modi since the 2014 Lok Sabha elections.
The responsibility of media management and representation of any issue in the media lies with BJP's national media head, Sanjay Mayukh and party's secretary general, Bhupendra Yadav.
Finance Minister Arun Jaitley crafts the official statement on any issue.
Further, national general secretary Anil Jain takes feedback from all call centers in 182 assembly seats. Apart from this, he takes care of the 'where and which' aspect of rallies for ministers or chief ministers.
With the polls around the corner, BJP has divided Gujarat into four zones, each under the command of a Union minister. While, Narendra Singh Tomar has been entrusted with the responsibility of looking after Central Gujarat, Defence Minister Nirmala Sitharaman has been asked to carefully handle 36 seats in Surat, 45 seats in West zone and 42 seats in the North zone and Ahmedabad.
With so much of resources pumped in by the BJP to register a win in the elections, it is only a matter of time that would prove the BJP's dominance or subservience in the PM's home state.
