Goa Tourism extends support to #TeraMeraBeach Campaign launched today at Baga beach

| Nov 24, 2017, 19:27 IST
PANAJI: Goa Tourism today has extended its support to the #TeraMeraBeach campaign which commenced at Baga Beach on Friday and is scheduled to continue over the next five months at various beaches across the state.

The one-and-a-half hour campaign activity is aimed at creating awareness about cleanliness on the beaches of Goa everyday through music and art and on-shore cleanliness drives.

Initiated by Drishti Marine, the innovative beach cleanliness campaign will also cover the sandy shores of Calangute, Candolim, Miramar and Colva.


The campaign will sensitize tourists on issues concerning waste and its management using the techniques of music and art from 5:00 pm to 6:30 pm.


The #TeraMeraBeach campaign was today inaugurated at Baga beach by Michael Lobo, deputy Speaker of Goa Legislative Assembly.


Menino D'Souza, director of tourism said "Goa tourism supports the #TeraMeraBeach campaign which will serve as a good platform to create awareness about cleanliness and hygiene on the beaches of Goa. The government is very serious about ensuring cleanliness on the beaches which covers 105 kms of the states coastline."


Such awareness campaigns, D'Sousa said will encourage tourists not to litter waste on the beaches and create awareness about segregation of solid waste. "It will further sensitize tourists to minimize the use of plastic waste and glass bottles on the beaches which is creating a huge problem in the state, polluting beaches and destroying the marine eco-systems."

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