Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to analyse top performing campaigns, content and videos.
The company's 'Engagement Score' rates each piece of content from 0 to 1000 depending on the amount of user interactions. The methodology measures engagement with respect to follower base.
For Campaign India's 'Engagement Meter' feature, we bring you the top 20 pieces of content on Facebook basis the Unmetric Engagement Score.
These are the ones at the top on the basis of shares, from among over a thousand with an engagement score of 1000, from 21-31 October 2017.
Tripoto
Shares: 9,629
Likes: 17,425
Asian Paints
Shares: 9,612
Likes: 61,715
Manforce Condoms
Shares: 2,979
Likes: 38,681
Penguin India
Shares: 2,351
Likes: 6,217
Fortune Foods
Shares: 2,140
Likes: 17,340
Del Monte India
Shares: 1,561
Likes: 4,878
Airbnb
Shares: 1,274
Likes: 1,25,327
Caratlane.com
Shares: 817
Likes: 88,282
ICICI Bank
Shares: 791
Likes: 1,98,205
Caratlane.com
Shares: 760
Likes: 1,20,765
SUBWAY INDIA
Shares: 693
Likes: 18,697
Starbucks India
Shares: 656
Likes: 9,334
vivo Smart Phone India
Shares: 636
Likes: 3,79,668
Joyalukkas India
Shares: 620
Likes: 92,655
Honda 2 Wheelers India
Shares: 591
Likes: 1,50,087
Jashn
Shares: 555
Likes: 5,808
KohinoorSF
Shares: 513
Likes: 1,608
Starbucks India
Shares: 510
Likes: 8,145
Bajaj Almond Drops Hair Oil
Shares: 486
Likes: 15,977
NIVEA MEN India
Shares: 425
Likes: 2,96,170
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