Tigo Rwanda introduces new call rates promotion

October 26, 2017 • East Africa, Mobile and Telecoms

Tigo Rwanda introduces new call rates promotion.

Tigo Rwanda introduces new call rates promotion.

Tigo Rwanda has launched the “Imirongo yose” promotion which will allow customers to call across local mobile networks at the same rate as those making on-net calls. According to Tigo, the launch is part of “Tigo yangye” campaign that aims to celebrate the individuality of each Tigo Rwanda customers.

Philip Amoateng, chief executive officer, Tigo said, “The launch of the “Imirongo yose” packs is a response to customer needs for a communications product that offers great value and a simple way to stay in touch with friends and family.”

According to a report by The New Times, Tigo also introduced a price cut as a response to reduction of the interconnect rate by Rwanda Utilities Regulatory Authority (RURA) from Rwf 20.7 per minute in August 2017 to Rwf 15 a minute in September 2017 as part of their promotion.

“We believed that our customers deserved to enjoy a tariff reduction that was in line with RURA’s directive to all mobile network providers,” said Amoateng.

“Imirongo Yose” customers will be able to send 35 text messages a week and access 35MBs of data a week. Interested customers can dial *255# select “Imirongo yose” and choose your preferred pack.

Edited by Fundisiwe Maseko
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