After launching India’s first 4G LTE-enabled feature phone, Reliance Jio is now bundling two of their Lyf-branded smartphones with 5 GB monthly data and free prime membership, bringing the effective price down by nearly 50% to around Rs 2,500, reported Economic Times.
The move aimed at bringing down the cost of 4G smartphones comes days after the reports surfaced that Airtel is in talks with multiple handset makers to launch a 4G smartphone for a price as low as Rs 2,500-2,700 before Diwali to take on Reliance Jio. The phone will be bundled with its own voice and data plans.
According to the report, the Mukesh Ambani-led Reliance Jio is offering benefits worth Rs 2,307 on Lyf C459 and Lyf C451 smartphones. Currently, the smartphones are priced at Rs 4,699 and Rs 4,999, respectively.
"The benefits includes Jio Prime membership worth Rs 99, Rs 399 data plan which gives data and free voice for 84 days and 5GB data each month on a minimum recharge of Rs 149, for nine months worth a total of Rs 1,809. The cumulative benefits would bring down cost of Lyf C459 and Lyf C451 models to Rs 2392 and Rs 2692, respectively," ET said.
The Lyf smartphones with Jio bundle offer is valid from October 2 till October 22 and can be availed through online e-commerce portals and offline retail stores.