Jewellery retailer Malabar Gold and Diamonds today said it has roped in Bollywood sisters Kareena Kapoor Khan and Karishma Kapoor for a multi-media advertisement campaign to promote its latest collection.
Both will share the screen space to promote the 'Allure' range of diamond collection that comes in fancy shapes with designs in pink and white gold, it said in a statement.
It is priced in the range of Rs 30,000 to Rs 50 lakh, the company added.
Kareena has been a Malabar Gold and Diamonds' ambassador for a while.
(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)