Aug 9 (Reuters) - New India Assurance Company Limited

* New India Assurance Company Limited files for IPO

* New India Assurance Company Limited files for IPO of up to 120 million shares

* New India Assurance Company Limited says equity shares offered through the red herring prospectus are proposed to be listed on the BSE and the NSE

* New India Assurance Company Limited says IPO includes fresh issue of up to 24 million shares and an offer for sale of up to 96 million shares by India government

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