The Rs 26,500-crore ceramic tiles industry in India is set to witness nearly 9 per cent growth in demand this year, higher than the 3-5 per cent growth recorded last year.

According to Ashok Kajaria, Chairman and Managing Director, Kajaria Ceramics, initiatives such as affordable housing and building of smart cities will drive the growth.

"We expect demand growth to be good this year due to various government initiatives such as affordable housing and smart cities," he said.